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Loews Hotels in Arlington Launch “Free Spirited” Programming
Press Releases • Food + Drink • Arlington, TX

Loews Hotels in Arlington Launch “Free Spirited” Programming

Enjoy handcrafted low and no-ABV beverage options with local flavor

Live! by Loews – Arlington and Loews Arlington Hotel proudly announce the debut of the Free Spirited by Loews program. As one of the pioneering hotel brands to embrace the growing trend of mindful consumption, Free Spirited by Loews will provide elevated and bespoke bar programming for those who choose to imbibe less or not at all. 

As part of Loews’ commitment to “welcoming you like family,” Loews Hotels in Arlington continue to create judgment-free environments designed to accommodate guests of all ages, abilities, and lifestyles. With this program, Loews Hotels in Arlington will showcase their on-site mixology talent crafting impressive libations focusing on locally sourced ingredients and unique flavor combinations. 

"At Loews Hotels, we recognize that our guests have varying preferences when it comes to beverage choices, and we are dedicated to providing an inclusive and elevated experience for all," said Mark Weiss Senior Vice President Food and Beverage at Loews Hotels & Co. "Free Spirited by Loews underscores our commitment to innovation and guest-centricity, and we are looking forward to showcasing our properties’ mixology teams and their expertise." 

The luxury hotels have seamlessly integrated these specialty cocktails into their standard cocktail menus, with each drink clearly marked by an icon denoting its low or no ABV content. This thoughtful approach ensures that individuals seeking alternatives to traditional alcoholic beverages have access to a wide range of options while providing complete transparency and clarity. By incorporating these distinctive indicators directly onto the menus, Live! by Loews - Arlington and Loews Arlington Hotel ensure all beverages are crafted with the same attention and care.  

Low & No Beverage Offerings 

Reflecting the availability of local suppliers, popular flavors in Arlington and the creativity of the mixologists, guests can expect uniquely delicious options: 

Live! by Loews Arlington 

Cranberry Sangrita | Cranberry, Pineapple, Orange and Lemon Juice Ginger Beer 

Watermelon Nojito | Watermelon Puree Lime Juice Simple Syrup Mint Club Soda 

Loews Arlington Hotel 

No Fashioned | Lyre’s American Malt, Maple, Soy 

Something Sour | Lyre’s American Malt, Lemon, Fever Tree Ginger Beer 

 Beyond the bar, Free Spirited by Loews seamlessly integrates into catering and event planning, offering a curated selection of non-alcoholic beverages that are as thoughtful and intricate as their alcoholic counterparts. Moreover, this program will be infused into tentpole, brand-wide programming throughout the year, such as the brand’s annual Summerfest, further fulfilling the holistic approach to preference accommodation. 


Live! By Loews – Arlington, TX is a joint venture between Loews Hotels & Co and the Texas Rangers that brings an upscale hospitality experience to the Arlington Entertainment District. Centrally located between Dallas and Fort Worth, and just 10 minutes from the DFW International Airport, Live! by Loews – Arlington, TX is a 14-story hotel featuring 300 guest rooms and luxury suites, each outfitted with custom décor and floor-to-ceiling windows. The complex also houses five chef-curated food & beverage outlets including a classic steakhouse, Cut & Bourbon; lobby lounge, Bar Bourbon; outdoor mixology bar, Arlington Clover Club; poolside bar and lounge, SOAK; and organic, grab-and-go market, River Market. The property’s central location offers easy access to popular attractions such as AT&T Stadium and Globe Life Field. For more information and to make reservations, please visit or call 1(888)-986-3294.  


Loews Arlington Hotel and Convention Center is a state-of-the-art, full-service meetings and resort destination that caters to groups of all sizes, as well as families who are looking for a world-class experience in the epicenter of the premier sports and entertainment district in the country. Centrally located between Dallas and Fort Worth between iconic sports stadiums, Globe Life Field, home of the 2023 World Series Texas Rangers and AT&T Stadium, home of the Dallas Cowboys, the 888-room resort features five restaurants and lounges, two pools with an authentic sandy beach, cabanas and a water slide as well as a fitness center, full-service spa and salon and 266,000 square feet of meeting and event space.   

Loews Arlington Hotel is the second Loews Hotel in Arlington, Texas, joining the iconic sports resort, Live! By Loews - Arlington. For more information and to make reservations, please visit or call (682)-318-2810. 

Media Contact: Lisa Garland |